Transfarency

I have always been a huge fan of Southwest Airlines.

"industry"Alexandra GarciaNovember 8, 2015travel, travel blog, flights, planes, advertising, marketing, Southwest, Southwest Airlines, Transfarency, customer experience, brandComment

Business cards get a new face

As an undergraduate student, I'm continually polishing my resume. At age 13, I was proud of my WordArt logo.

"industry"Alexandra GarciaMarch 27, 2015advertising, marketing, brand, branding, business card, resume, diyComment

No borders

Utilizing negative space in a print ad in a new way.

"industry"Alexandra GarciaFebruary 3, 2015LG, print, advertising, marketing, no borders, brand, televisionComment

The Scarecrow

William Espey, Chipotle's Brand Voice Lead, spoke to one of my advertising classes last semester and I was blown away and inspired by all of his work.

"industry"Alexandra GarciaSeptember 14, 2014advertising, marketing, Chipotle, the scarecrow, brandComment

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